Book Title: Introduction to Business
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Book Description: Note: This OpenStax book was imported into Pressbooks on September 28, 2018, to make it easier for instructors to edit, build upon, and remix the content. The OpenStax import process isn't perfect, so there are a few formatting errors in the book that need attention, and some of the images didn't make it through.
Contents
Book Information
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.
Book Source
This book was cloned from a source that is no longer available. The source URL was https://opentextbc.ca/businessopenstax. This book may differ from the original.
License
Introduction to Business Copyright © 2018 by Rice University is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.
Subject
Business studies: general